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Linking Assets to Campaigns

Feature Purpose

The wait is almost over, your influencer has posted the asset to their profile so your work here is almost done. But there's one last crucial step to closing the loop on this campaign: tracking performance. In order to view all the results of all your assets, you must ensure they are linked within the Deliverables tab. Once you locate the Instagram, TikTok or Youtube link to the post, follow the steps below to link it within the platform, so you can gather performance across all your assets from every influencer.

Step-by-Step Process

  1. Navigate to the Collaborations tab within your campaign
  2. Click on the Deliverables tab and expand the influencer's row that has posted.

  3. Once you have approved an asset you can proceed to fill in the link of the post below the preview. You may have to scroll down if the video is vertical. 

  4. Simply paste in the link provided, and click Submit URL.
    • If you're submitting a TikTok video, and have Spark Ads authorization from the influencer, you'll receive a second step to Link with TTO (TikTok One)
    • For Instagram and Youtube — your job is done! You should be able to view your Performance Dashboard with any data from each asset. Performance updates once a day in the morning based on your campaign's timezone.

Frequently Asked Questions

Can the influencer delete the post after it has been linked?

Great question, if the post has been linked with TikTok One, either through the invite link or manually, the influencer won't be able to delete their post through the app. On Instagram, the influencer can revoke Partnership ads from running even when after content has been posted, so they will be able to unlink the post and then continue to delete it if desired. For information on YouTube's Partnership Ads, click here.

How does my influencer get paid?

Great question, while Lickly is not yet configured with payment methods, we are in the midst of building out this feature so you can pay your influencer in due time. While we work on implementing this, we would still love your feedback if you have experience with similar tools or processes. Send us feedback, and we'll keep you posted for when we launch payments!